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Republic Services Digital Marketing Analyst in Phoenix, Arizona

Republic Services is an industry leader in U.S. recycling and non-hazardous solid waste. Through our subsidiaries, Republic’s collection companies, recycling centers, transfer stations, and landfills focus on providing effective solutions to make proper waste disposal effortless for our 14 million customers. We’ll handle it from here., our brand promise, lets customers know they can count on Republic to provide a superior experience while fostering a sustainable Blue Planet for future generations to enjoy a cleaner, safer and healthier world. Why Work with Us Our Company cannot thrive without great people devoted to serving customers, the community and the planet. We hire the best people to make Republic a great place to work. We are focused on attracting talented individuals across professions who are as committed to serving customers and the planet as we are. We strive to create a workplace that's meaningful and rewarding to our 33,000 employees. That's why we are proud to be recognized as Best Large Employer by Forbes, World’s Most Ethical Companies by Ethisphere, and Human Rights Campaign Foundation’s 2018 Corporate Equality Index.

POSITION SUMMARY: The Digital Marketing Analyst is responsible for day-to-day planning, development, execution, and management of Republic Services’ customer-facing online self-service presence. The Digital Marketing Analyst works closely with cross-functional teams to understand the vision and business requirements for online self-service and partners with IT to further define requirements to ensure that all projects are expertly executed. The Digital Marketing Analyst possesses a passion for data-driven decision making, exhibits strong collaboration skills, and is consistently focused on meeting the team’s objectives of driving customer acquisition, engagement, and retention.

PRINCIPLE RESPONSIBILITIES:

  • Maps self-service and customer experience business processes to define areas of improvement within the online experience.

  • Gathers business requirements from functional departments to ensure that self-service experiences fully support the customer.

  • Works with functional departments to collect and approve necessary content needs to update relevant digital properties.

  • Plans, organizes, designs, creates and implements projects to accomplish business goals.

  • Designs, implements, and analyzes A/B and multivariate testing features and partner with digital marketing analytics team to drive key website goals.

  • Partners with the Brand and Advertising team to implement brand guidelines and assists in updating content as requests are received.

  • Creates, analyzes, and refines reports that measure business impact of enhancements to digital properties.

  • Conducts and owns updates and analysis for key team dashboards to drive results.

  • Ensures accurate data collection for all key initiatives and helps develop technical specifications for collection of digital data.

  • Analyzes and reports all key performance indicators for self-service initiatives for the Digital Marketing team and uses information to make recommendations to support and influence the key business goals and objectives.

  • Works with manager(s) to conceive and test new digital projects to meet business objectives.

  • Communicates with internal and external customers for relevant input to develop and implement successful projects.

  • Uses information received to make recommendations to support and influence business goals and objectives.

  • Responsible for User Acceptance Testing (UAT) to ensure developed products align with business process, goals and objectives

  • Performs other job-related duties as assigned or apparent. QUALIFICATIONS:

  • Experience mapping and optimizing digital and non-digital customer touch points from awareness to retention

  • Experience evaluating and managing vendors

  • Working knowledge of web languages, content management workflows, web development, and web analytics.

  • Working knowledge of digital marketing (eCommerce, search engine, email, mobile and/or social).

  • Strong active analytical curiosity and creativity, as well as a flexible critical thinker and problem solver.

  • Able to work diligently and independently, but according to direction and within pre-set guidelines. MINIMUM QUALIFICATIONS:

  • Bachelor’s Degree or 4 years equivalent experience in Marketing, Business Management, Information Systems or similar.

  • Minimum 3 years of B2C or B2B digital experience within a marketing or customer service role.

  • 2 years of experience working with digital marketing technologies which can include marketing automation, CRM, Content Management System (CMS), eCommerce, analytics, or A/B testing.

The statements used herein are intended to describe the general nature and level of the work being performed by an employee in this position, and are not intended to be construed as an exhaustive list of responsibilities, duties and skills required by an incumbent so classified. Furthermore, they do not establish a contract for employment and are subject to change at the discretion of the Company.

Rewarding Compensation and Benefits

Eligible employees can elect to participate in:

• Comprehensive medical benefits coverage, dental plans and vision coverage.

• Health care and dependent care spending accounts.

• Short- and long-term disability.

• Life insurance and accidental death & dismemberment insurance.

• Employee and Family Assistance Program (EAP).

• Employee discount programs.

• 401(k) plan with a generous company match.

• Employee Stock Purchase Plan (ESPP).

The statements used herein are intended to describe the general nature and level of the work being performed by an employee in this position, and are not intended to be construed as an exhaustive list of responsibilities, duties and skills required by an incumbent so classified. Furthermore, they do not establish a contract for employment and are subject to change at the discretion of the Company.

Republic Services is an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, gender, sexual orientation, gender identity or expression, national origin, age, disability, protected veteran status, relationship or association with a protected veteran (spouses or other family members), genetic information, or any other characteristic protected by applicable law.

We work for Earth. Every day, we come to work with two purposes in mind – serving our customers and doing our part to preserve our Blue Planet®. Our commitment to both has led to such things as landfill innovations, solar energy projects, community education designed to teach people to properly recycle, ongoing efforts to reduce our vehicle emissions and improving safety through technology—to name a few. To put it simply, we are 35,000 guardians of the environment, striving to make the world a better place.

Republic Services is more than a recycling and waste services company. We are a company dedicated to turning waste into possibilities. Together, united under the Republic Star, we are working for a cleaner, safer and healthier world where people thrive, not just for today, but for generations to come.

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